Understanding Client Needs:
Initially, the web design team consults with the client to understand their vision, objectives, target audience, and specific requirements for the website.
Research and Planning:
Based on the initial consultation, the team conducts research on industry trends, competitor analysis, and user behaviour. This phase helps in planning the website’s structure, content, and features.
Wire-framing:
Before diving into the actual design, a wireframe is created. It’s a basic layout that outlines the website’s structure, including the placement of elements like headers, footers, navigation menus, and content areas.
Design Mockup in Adobe XD:
Adobe XD is a popular tool for creating high-fidelity, interactive mockups. Here, the visual elements such as colour schemes, typography, images, and icons are brought together. This mockup provides a realistic preview of the final website, allowing clients to interact with the elements, navigate through pages, and experience functionalities like dropdown menus, sliders, and modals.
Feedback and Revisions:
The interactive mockup is presented to the client for feedback. Based on their input, revisions are made to ensure the design aligns perfectly with their expectations.
Finalising the Design:
Once the client approves the mockup, the design is finalised. This version includes all the visual and interactive elements that will be used in the actual website.